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CGM blog: The case for character marketing

“Just because you are a character it doesn’t mean you have character.” The immortal words of uber cool gangster/clean up guy Winston Wolf (Harvey Keitel) in Pulp Fiction – and one of my favourite film lines. Why? Because it rings true. Character counts – but if someone is described as ‘a character’ it usually refers to an iffy, fly-by-night sort rather than a trusty, reliable type. On the other hand,…

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CGM Worcester Business Media Club – October 27

Combining media, communications and marketing training, personal development and quality networking, the CGM Worcester Business Media Club explores a range of themes and skills to inspire you to communicate better. Character marketing is the theme of the next club meeting on Friday, October 27. Presented by CGM managing partner Chris Green with occasional guest presenters, the club combines communications training, personal development and quality networking. Worcester club meetings are held…

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CGM Birmingham Business Media Club – October 20

Every meeting of the Birmingham Business Media Club explores themes, topics and skills to inspire you to communicate better. The theme of our meeting on Friday, October 20 is Character marketing. Presented by CGM managing partner Chris Green with occasional guest presenters, the club combines communications training, personal development and quality networking. Birmingham club meetings are held at Longbridge Innovation Centre, 1 Devon Way, Longbridge, B31 2TS on the third…

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CGM Business Media Club reaches four-year milestone

A thriving media training club founded by Chris Green Media has celebrated its fourth anniversary. The CGM Business Media Club, which holds monthly meetings in Birmingham and Worcester, combines media training, communications and marketing training, personal development and quality networking. Each meeting explores a different topic and skill to inspire businesses to communicate better. Shaping your 2018 communications plan was the theme of the anniversary meetings at Longbridge Innovation Centre…

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Soul Business blog: Why every day should be like Alum Chine

The start of every day – or working week – should be like a morning walk along Alum Chine in Bournemouth. As you breathe in the scent of fresh pine, dapples of sunlight offer a teasing glimpse of the promise that lies ahead as you gradually descend to the seafront. As a child when we holidayed in the West Cliff area of Bournemouth – usually in a guest house with…

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CGM Business Media Club is fab at four!

Happy anniversary to us! Our Business Media Club is celebrating its fourth birthday in September and we’d love you to join the celebrations. We’ll be welcoming old friends and new to recall success stories and ideas developed – and thanking our fabulous contributors who have helped to make our Birmingham and Worcester clubs so special and innovative.  Watch this video to find out what makes the club different from other…

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CGM blog: We are four

I’m so pleased and proud to write these words – the CGM Business Media Club is four years old. Wow. When we launched the club in 2013 we had no idea whether our monthly blend of communications training, personal development and quality networking would work. But it has. We were gobsmacked when 18 of the 22 people who attended the first meeting joined. We were up, away and on to…

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Family-run Worcester garage earns AA certification

A family-owned garage has become the first in Worcester to receive certification from the Automobile Association. Worcester’s Mobile Mechanic, based at Three Springs Trading Estate, was given the award after a thorough inspection assessing both customer experience and workshop practices, ensuring that equipment and staff qualifications meet the required standard. The business, which is a member of The Good Garage Scheme and accredited to The Motor Ombudsman service and repair…

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A1 Recruitment Solutions appoints new chairman

A1 Recruitment Solutions has appointed a new chairman. Suhail Mirza, pictured right, joins the company’s board as it continues its growth strategy across the UK. Tom Easen, operations director, said: “In the time that I have known Suhail, I have been impressed by his expertise and connections within the industry. Suhail is a respected member of the recruitment community and his experience of growing a business will be of significant…

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CGM blog: 2018 starts here – be like Cathy McGowan

The famous 1960s pop programme Ready Steady Go used to open with the slogan ‘The weekend starts here…” Host Cathy McGowan’s clarion call to get the party started at Friday teatimes across the land should be heeded by everyone in business. The time to start planning for 2018 – is now! Getting ahead of the game makes common sense. If you don’t plant winter bulbs don’t expect to see crocuses…

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